Mexico and Latin-America Seminar
us in a class that will open your eyes and kick start your path
to success on your relationship with Hispanics.
You will become familiar with the nuances of dealing with Hispanics,
will be aware of our cultural differences, and will learn how to be successful by
leveraging the similarities that we all share.
The Cultural Awareness Seminar is a workshop that
provides useful, critical information and prepares you for an
effective business relationship with your Hispanic counterparts. In
this evolving multi-cultural world being culturally aware is sometimes more important than
speaking the language itself!
Some of the topics
covered on this seminar are:
review of the historic and social evolution of Latin
American and Anglo societies
Differences in values and beliefs
Effective communication, adapting your communication style
orientation - adjust your expectations!
importance of relationships and how to develop them
How NOT to
sabotage your business relationship
Individualism, teamwork &
and much more!
The class is fun, agile, and enriched with anecdotes and first hand
experiences. Highly recommended for people that deals
with Hispanic customers or associates, or for those who
are getting ready for a vacation overseas and want
to enrich it by understanding better the Latin American culture.
Why to take this course?
With Hispanics playing an increasingly important
role on the business world - as customers, employees, coworkers or directors,
it is essential to understand the way they think. Every day
corporations are loosing business opportunities because of poor communication and lack of understanding.
Although business operations around the world have become
highly standardized, traditions, attitudes and beliefs remain
diverse. Filtered through your particular set of habits and
assumptions, those variables get your interpretation and biases.
Your perception (and theirs) may affect directly feelings, compromise
objectivity, and ultimately hurt your business.
By understanding your own cultural background and
world view, you will begin to appreciate
entirely different perspectives, and will understand the different
approaches that Hispanics take to the same situation.
It is NOT our purpose to define who
is right and who is wrong, but to give you essential insight to be successful. You will learn how Americans and Hispanics think, perceive
themselves and perceive each other. You will understand what to do
and what not to do and why. You will get the basic tools to
be considered part of "them" and make your relationship
much more successful!
customers say about our Cultural Training?
"The Mexican Culture and Business
Communication training was excellent and I gained so much
knowledge and understanding of the Mexican and Latin culture.
The classes were informative, interactive, interesting and fun
and you make a great team. I have already begun using some of
the tools that I learned as I work with my new International
Inside Sales team and General Cable locations in Mexico and
Spain. I am confident that I will be even more successful now in
my business transactions"
“Spanish Booster designed and delivered a
presentation called "Doing Business in Latin America" for one of
our clients in Northern Kentucky. The presentation was for
approximately 25 people in the company who were newly-assigned
to business projects involving business in Mexico and several
other Latin American countries. They gave an OUTSTANDING presentation. The audience members learned a great deal about
how to build rapport and trust with their Latin American
counterparts, along with a number of cultural "dos and don'ts."
I would highly recommend them for any training or coaching
related to doing business in Latin America. Spanish Booster can
help you and your employees gain a much better understanding of
communication preferences, business protocol and etiquette, and
a number of other "must haves" in terms of cultural learning. Too many Americans
attempt to forge business relationships in other countries and
don't take the time to learn how to do it correctly; this wastes
time and money, and can kill an important business deal. Do
yourself and your organization a favor: If you are doing
business in Latin America and haven't figured out the
communication and etiquette pieces yet, get in touch with
and their team and save yourself time, money, and potential
Executive Coach & Intercultural Trainer,
Do you have questions
regarding the program?
We will be more than glad to discuss your
questions and needs.
Myrna I. Pérez
CEO and Founder